Description

In 1990 the AAM focused on gold jewellery as part of its consumer boycott campaign. South Africa’s main trading partners banned sales of Krugerrands in the mid 1980s. As a result of the campaign, the jewellery chain Ratners agreed to remove identifiable South African gold from the jewellery sold in its shops. This leaflet was one of a series published after the release of Nelson Mandela arguing that continued economic pressure was necessary to force the apartheid government into negotiations.